{"id":272,"date":"2026-02-10T21:16:28","date_gmt":"2026-02-10T21:16:28","guid":{"rendered":"https:\/\/devdott.com\/academy\/?page_id=272"},"modified":"2026-03-23T05:15:46","modified_gmt":"2026-03-23T05:15:46","slug":"digital-marketing","status":"publish","type":"page","link":"https:\/\/devdott.com\/academy\/digital-marketing\/","title":{"rendered":"Digital Marketing"},"content":{"rendered":"\t\t
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LEARN DIGITAL MARKETING IN DEI-DEI ABUJA<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Course: Digital Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u20a6150,000<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Learn Digital Marketing in Abuja at Devdott Academy, Dei-Dei. Our 30-class physical training program (3 classes weekly) teaches practical skills in Social Media Marketing, Google Ads, SEO, Content Marketing, Email Marketing, and E-commerce Marketing. This hands-on course is ideal for students, entrepreneurs, and business owners in Abuja who want to grow online, get digital jobs, or increase sales. Join Devdott Academy in Dei-Dei, Abuja and start your digital marketing career today.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Summary<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Business Name:<\/strong> Devdott Academy<\/p>

Mode:<\/strong> Physical Class<\/p>

Location:<\/strong> Asad Filling Station, Along Zuba Express, Dei-Dei, Abuja, Nigeria<\/p>

Classes:<\/strong> 30 (3 classes weekly)<\/p>

Duration:<\/strong> 12 Weeks<\/p>

Time:<\/strong> 10am – 12pm<\/p>

Level:<\/strong> Beginner – Advance<\/p>

Audience:<\/strong> Business Owner, Freelancers, Job Seekers, Students, Entrepreneurs<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Why Devdott Academy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Project Base<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Work on real-world project gain all the necessary experience to jump into the labour market<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Physical Class<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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This is a hands-on physical training program conducted at our training center in Dei-Dei, Abuja<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Career Guide<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Learn how to secure global tech jobs and master hoot navigate job boards<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Objective Of This Course<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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  • Equip professionals with a strong foundation in digital marketing and its impact on business growth.<\/li>
  • Emphasize the importance of social media marketing and other digital channels for successful marketing campaigns.<\/li>
  • Teach students how to develop an effective digital marketing framework to manage and grow their personal or business brands.<\/li>
  • Guide students through the essential steps required to build a profitable brand from scratch.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    Practical Project(Compulsory)<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    • Create a Social Media Content Plan<\/li>
    • Run a Live Facebook\/Instagram Ad Campaign<\/li>
    • Build a Landing Page<\/li>
    • Conduct SEO Keyword Research<\/li>
    • Develop a Complete Digital Marketing Strategy for a Local Abuja Business<\/li>
    • Final Capstone Project Presentation<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      Course Syllabus<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      Module 1: Introduction to Digital Marketing <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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      • What is Digital Marketing?<\/li>
      • Traditional vs Digital Marketing<\/li>
      • Digital Marketing Channels Overview<\/li>
      • Customer Journey & Sales Funnel<\/li>
      • Digital Marketing Career Opportunities in Nigeria<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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        Module 2: Social Media Marketing (Organic) <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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        • Introduction to Social Media Platforms<\/li>
        • Facebook, Instagram, TikTok, LinkedIn Basics<\/li>
        • Setting up Business Profiles Properly<\/li>
        • Content Types & Content Strategy<\/li>
        • Hashtags & Engagement Techniques<\/li>
        • Social Media Tools (Canva, Meta Business Suite)<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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          Module 3: Content Marketing & Copywriting <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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          • Understanding Target Audience<\/li>
          • Writing for Social Media<\/li>
          • Basic Sales Copywriting<\/li>
          • AIDA & PAS Copywriting Framework<\/li>
          • Creating Content Calendar<\/li>
          • Storytelling for Brands<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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            Module 4: Introduction to SEO (Search Engine Optimization) <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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            • What is SEO?<\/li>
            • How Search Engines Work<\/li>
            • Keyword Research Basics<\/li>
            • On-Page SEO Fundamentals<\/li>
            • Writing SEO-Optimized Content<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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              Module 5: Paid Advertising (Social Media Ads) <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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              • Introduction to Paid Ads<\/li>
              • Facebook & Instagram Ads Setup<\/li>
              • Ad Objectives & Campaign Structure<\/li>
              • Target Audience Targeting<\/li>
              • Budgeting & Ad Optimization<\/li>
              • A\/B Testing<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                \u00a0Module 6: Google Ads & Search Marketing <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                • Introduction to Google Ads<\/li>
                • Search vs Display Ads<\/li>
                • Keyword Match Types<\/li>
                • Creating Search Campaigns<\/li>
                • Conversion Tracking Setup<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                  Module 7: Email Marketing <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                  • What is Email Marketing?<\/li>
                  • Building an Email List<\/li>
                  • Email Marketing Tools (Mailchimp\/Brevo)<\/li>
                  • Writing High-Converting Emails<\/li>
                  • Automation & Sequences<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                    Module 8: Website & Landing Page Marketing <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                    • Basics of Websites (WordPress Overview)<\/li>
                    • Landing Page Structure<\/li>
                    • Conversion Optimization<\/li>
                    • Lead Generation Strategies<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                      Module 9: Digital Marketing Strategy <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                      • Creating Full Marketing Strategy<\/li>
                      • Competitor Analysis<\/li>
                      • Marketing Budget Planning<\/li>
                      • Multi-channel Campaign Planning<\/li>
                      • Brand Positioning<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                        Module 10: Analytics & Performance Tracking <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                        • Introduction to Google Analytics<\/li>
                        • Understanding Metrics (CTR, CPC, CPA, ROAS)<\/li>
                        • Tracking Pixels (Meta & Google)<\/li>
                        • Campaign Performance Analysis<\/li>
                        • Reporting & Data Interpretation<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                          Module 11: E-commerce & Sales Funnels <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                          • Introduction to E-commerce Marketing<\/li>
                          • Shopify \/ WooCommerce Basics<\/li>
                          • Sales Funnel Creation<\/li>
                          • Retargeting Strategy<\/li>
                          • Upselling & Cross-Selling<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t
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                            Module 12: Freelancing & Career Development <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/path><\/svg><\/span>\n\t\t\t<\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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                            • How to Get Digital Marketing Clients<\/li>
                            • Building Portfolio<\/li>
                            • Proposal Writing<\/li>
                            • Pricing Your Services<\/li>
                            • Remote Job Opportunities<\/li>
                            • Personal Branding as a Digital Marketer<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/section>\n\t\t
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                              Start Your Tech Journey Today!<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                              We are thrilled to see your interest in joining Devdott Academy. Please kindly fill out the application form correctly, and we will reach out to you shortly via the WhatsApp number or email address you provided.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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                                LEARN DIGITAL MARKETING IN DEI-DEI ABUJA Course: Digital Marketing \u20a6150,000 Learn Digital Marketing in Abuja at Devdott Academy, Dei-Dei. Our 30-class physical training program (3 classes weekly) teaches practical skills in Social Media Marketing, Google Ads, SEO, Content Marketing, Email Marketing, and E-commerce Marketing. This hands-on course is ideal for students, entrepreneurs, and business owners […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Learn Digital Marketing In Abuja %%sep%% %%sitetitle%%","_seopress_titles_desc":"Learn Digital Marketing in Abuja with Devdott Academy \u2013 Dei-Dei\u2019s leading tech training institute for practical, career-focused digital skills.","_seopress_robots_index":"","footnotes":""},"class_list":["post-272","page","type-page","status-publish","hentry"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/pages\/272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/comments?post=272"}],"version-history":[{"count":52,"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/pages\/272\/revisions"}],"predecessor-version":[{"id":396,"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/pages\/272\/revisions\/396"}],"wp:attachment":[{"href":"https:\/\/devdott.com\/academy\/wp-json\/wp\/v2\/media?parent=272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}